Work on Max McCalman's Cheese & Wine Pairing App began over two decades ago when the first patrons at Picholine asked Max which cheese would go well with which wine. Max knew what lied ahead of him and began taking notes on what worked and what did not. He came up with a scoring system, a carefully crafted play-by-play to properly discern the organoleptic flavor profiles that unravel on one's palate with each new pairing, and recorded everything that was noteworthy.

Max's popular swatchbook became the first manifestation of the thorough note-taking.

Now, Max McCalman's Cheese & Wine Pairing App brings the breadth of Max's database to iOS devices around the world.


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